Email marketing is the use of email to promote products or services. It can be used to build loyalty, trust, or brand awareness. Email marketing is a cost-effective way to reach customers and can be used to build relationships with customers or prospects. It is the process of sending marketing messages or advertisements to a group of people via email. Email marketing can be used to promote a product or service, build customer loyalty, or simply keep customers informed about a company or industry. There are a few things to keep in mind when email marketing, such as making sure your list of email addresses is up to date and accurate, having a strong subject line, and making sure your email is mobile-friendly.